IT STARTS HERE

EUROSTAR

IT STARTS HERE

An above the line campaign bringing to life the onboard experience of travelling with Eurostar. Shot inside the carriage of the train, four films uses the window as a portal transporting the viewer on a journey through the imagination of the travellers.


The campaign rolled out over key cities in France, UK, and Belgium as well as throughout digital. It marks the next generation of Eurostar, on their mission to bring Europe closer together and enable real connections. It starts here.